ComBank innovates with “Anagi” credit cards reserved for women
Monday, June 13, 2022, 11:58 p.m. SL time, ColomboPage News Desk, Sri Lanka.
June 13, Colombo: A women-only credit card has been launched by the Commercial Bank of Ceylon, giving new expression to its commitment to empowering this customer segment.
The latest addition to the Bank’s ‘Anagi Women’s Banking’ wallet, Mastercard’s ‘Anagi’ branded Near Field Communication (NFC) enabled credit card will be issued in Gold and Platinum tiers with a host of special benefits , the Bank said.
The Bank has announced that it will waive membership fees as well as annual fees for the first year. Anagi credit card holders also have the right to issue additional cards to their spouse or immediate family members with a 50% discount on the annual additional card fee. Additionally, 50% cashback up to Rs 1,000 will be given on the first transaction made by each card.
Anagi credit card holders will also be eligible for Max Loyalty points on transactions above the value of Rs 500 on Gold cards and above Rs 600 on Platinum cards, access to exclusive discounts and special offers throughout the year, and will benefit from annual promotions tied to special days such as International Women’s Day and Mother’s Day, the bank said.
He said Anagi credit card customers would also be eligible for concessional gold loans.
Commenting on this latest initiative under the Anagi Women’s Banking banner, Deputy General Manager – Commercial Bank Marketing, Mr. Hasrath Munasinghe said, “The Anagi Credit Card is more than a set of benefits. It symbolizes the Bank’s continued and ever-increasing commitment to a particular customer segment of vital socio-economic importance to our country. The Bank is committed to further empowering and assisting this important segment through many more such initiatives which will include a holistic range of products and services as well as a diverse range of non-financial benefits.
Commercial Bank’s “Anagi Women’s Banking” portfolio was designed in collaboration with the International Finance Corporation (IFC) – as part of the IFC-DFAT Women in Work program – using its expertise in improving access to finance for women – an important but underserved segment. The portfolio includes the “Anagi Women’s Savings Account” and the “Anagi Business Loan for Women Small and Medium Enterprises (WSME)” and the Bank is committed to introducing many other new products and services in the future. . The Bank offers a free debit card with all Anagi savings accounts.
The Anagi brand name was first used by Commercial Bank with a women’s savings account launched in 2012 with the aim of inspiring Sri Lankan women to build financial stability by providing features such as a higher interest rate compared to ordinary savings accounts and no restrictions on withdrawals. Account holders are offered a “Members Only” branded booklet and an Anagi shopping debit card with exciting promotions throughout the year.
The Anagi Business Loan for Women Small and Medium Enterprises provides women entrepreneurs with loans for working capital or investment purposes. Available exclusively to women business owners and businesses with female partners or directors, this program enables applicants to receive loans of Rs 2 million to Rs 250 million at competitive interest rates and with grace periods flexible.
Photo caption: Mr. Sanath Manatunge (center), Managing Director and CEO of the commercial bank, at the launch of the Anagi credit card for women, with (from left to right) the Bank’s DGM Personal Banking – Mr. Delakshan Hettiarachchi, AGM Personal Banking I – Ms. Mithila Shamini, AGM Personal Banking II – Ms. Dharshanie Perera and DGM Marketing Mr. Hasrath Munasinghe.